Where to backlink?

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What recommendations could you make to a client to acquire new backlinks?

If you have a blog, a great way to get backlinks is to write articles that deal with current events. It is also a very good strategy to hope to receive links without looking for partners. In addition, you create an opportunity for yourself to appear in Google news.

What is the main purpose of building backlinks? The internal link is mainly used to facilitate the navigation of the Internet user and the indexing of pages by Google robots, while the backlink is used to: Indicate to the Internet user the external location of the information/product. Transmit popularity from one website to another.

Why have backlinks?

Backlinks are therefore a real source of traffic for your site, but they also help your natural referencing. Indeed, when the backlinks come from a "specialized and high authority" site in your field, they bring you added value in terms of SEO and positioning on Google.

How do backlinks work?

Backlinks, also called "inbound links", are a link from an external website, which points to a page on your website. They are essential in an SEO strategy. Google considers backlinks as "votes" for a specific page.

What are the benefits of backlinks in SEO?

The backlink is very important for SEO and therefore for the visibility of your site. The more backlinks your page receives from other websites, the better its visibility! Be careful, backlinks should not come from sites whose notoriety leaves something to be desired.

How to get backlinks?

There are many ways to get backlinks, such as:

  • Guest posting.
  • Listing in online directories (business registers, etc.)
  • The exchange of incoming links.
  • Turn unlinked mentions into backlinks.
  • Interviews and testimonials.
  • Discussion forums.

Which tool offered by Google allows you to view all the backlinks of a site?

Google Search Console Here is a tool that is both free, but also simple and effective. Very accessible to beginners, the Google toolbox allows you to: Highlight incoming backlinks to your site or blog.

How to get backlinks for free?

To get a free backlink, you can do linkbaiting. This consists of the creation of unique and documented content as much as possible on the subject treated. This way, other blogs will want to hyperlink to your blog, thus increasing your popularity.

Why add external links?

External links pointing to a website promote its good ranking on search engines. The URL, added to a description and an anchor link, will make the site (re)known to potential Internet users as well as search engines.

How to add external links? To insert an external link, do the following:

  • Type or paste your link text and highlight it.
  • Copy the external site URL link.
  • Click on the “Link” icon.
  • Paste the web address of your external link.
  • Give your link a title.
  • Click the Link Target box.
  • Click Add Link.

Why Create Links?

Why is link building important for SEO? Link building is an important part of SEO services because it helps search engines discover new web pages and determine which pages should rank higher in the SERPs.

How to create strong links?

Thanks people. Another way to build trust with people is to really take the time to thank them. They feel valued, that you care about them, and that you are aware that they bring more to your life.

What is a quality link?

A quality link has a high authority domain score and is relevant to your specific market. This type of link is more difficult to obtain because it may require the authorization of a webmaster. This may be a link to the website of one of your business partners or your supplier.

What are the consequences of a NoFollow link?

"No-follow links" are backlinks with a special attribute that allows Google to "not follow" the link. Although their impact for the natural referencing of pages is low, a NoFollow link can still be a good backlink and have a use.

What tool can tell if links on a site are follow or nofollow?

Via the rel=”nofollow” tag (we saw it above) Via the robots meta tag (we will see it) Via the http header (we will see it too)

When to use nofollow?

When you buy or sell a link on your site, you must indicate it in nofollow so that it is not taken into account by search engines. At least those are Google's recommendations for paid links.

What are external links?

An external link generally designates a link present on the site or page of interest and which points to another site. “Considered by the site” to which it points, the external link is considered an incoming link.

How to make an external HTML link?

To insert a link, we use the tag with the href attribute to indicate the address of the target page. Example: You can make a link to another page of your site, simply by writing the name of the file: .

How to make internal link?

To create a link to an internal WordPress page, you must first write the text of your link, then add a hyperlink to it by clicking on the corresponding icon. Except that unlike any hyperlink, you're not going to link it to an article or a page.

What is a netlinking strategy?

Netlinking, also called "external link" or "link building" is a fundamental technique in SEO, which consists of multiplying the number of hypertext links, or "backlinks" pointing to a website, in order to improve its visibility. .

What is a link? Linking is the umbrella term for a link building strategy. This strategy consists of two levers: internal linking and external linking.

How to make a netlinking strategy?

A Netlinking strategy consists of generating external links from websites of the same theme with a good reputation in order to improve the notoriety of your site in the eyes of Google. Indeed, Google favors sites with high reputation in its search results.

How to set up a netlinking strategy?

To set up a netlinking strategy, you will need to find potential partners. The goal is to find press releases or blogs where you can post articles that include backlinks pointing to your site.

What is a netlinking strategy?

Netlinking, also called "external linking" or "link building" is a fundamental technique in SEO, which consists of multiplying the number of hypertext links, or "backlinks" pointing to a website, in order to improve its visibility. .

Why use netlinking?

Netlinking is used in the referencing strategy of a site. It helps to ensure its visibility, but also to increase its popularity. The goal is to have more visitors and spectators.

What is a netlinking strategy?

Netlinking, also called "external linking" or "link building" is a fundamental technique in SEO, which consists of multiplying the number of hypertext links, or "backlinks" pointing to a website, in order to improve its visibility. .

What does SEO mean?

For this, SEO (Search Engine Optimization) or natural referencing whose main goal is to bring qualified and free traffic to a site from search engines can help you! SEO is the art of optimizing a webpage and an entire website for search engines.

How to find all the pages of a site?

Site Link Count Checker will tell you the number of links on a given webpage. Enter the URL whose links you want to check and click the "Count Links" button.

Which Google operator can list all the indexed pages of a site? Use of the Google site: the command provides an overview of all the pages indexed on a website by the engine.

How to find the sitemap of a site?

The sitemap is located at the root of your site. You don't have to install or activate anything in your manager, it is created automatically! To see it, go to your site then type: /sitemap. xml at the end of your site URL.

What is the sitemap?

A sitemap is a representation of the architecture of a website that lists the resources offered, usually in a hierarchical form.

Where to find the WordPress sitemap?

In the administration bar of your WordPress, on the left, put the SEO icon and click on General settings. Next, click on the Features tab to activate your WordPress sitemap (if it's not already by default).

What is the number of website pages?

As of June 16, 2020, there were no less than 1.78 billion websites in the world! This statistic is impressive: in 2020, at the time of writing this article, there are 1,778,391,561 websites worldwide, or 1.78 billion to improve on this figure.

What is the current estimate of the number of websites in the world?

In 2019, the number of websites is over 1.7 billion, according to annual statistics obtained by NetCraft and the Worldmeters algorithm. However, after this impressive figure, the number of websites considered active only amounts to less than 200 million.

What is the difference between a webpage and a website?

A website is a collection of interrelated web pages (and related resources) that share a domain name. Each page of a site provides explicit links (usually in the form of clickable text) that allow the user to navigate between pages of the website.

How to see the pages indexed by Google?

A very simple technique consists of typing in the information search engine: “the url of your page”. If Google sees your page, it is indexed and therefore referenced.

How to know all the pages of a site?

Go to this site and drag the "Simple google results" button to your toolbar. Then you have to type the url which brings up the pages known to Google. "site:" is the command to find the pages of a particular site.

How do I know if a site is indexed?

You can also test your site's URLs with the URL Inspection tool (image below). If the URL is not present, you can request indexing directly from Google. Once validated, Google knows your site.

What is an authority link?

What are the authority links? Authority links refer to known and trusted website URLs. In netlinking, backlinks from authority sites have greater link strength.

What are authority sites? An authority website is a website that is considered an "authority" site. They generally have a reputation for being accurate and reliable. An authority website usually contains a large number of links from other sites that have chosen to link to it.

What is a quality link?

A quality link has a high authority domain score and is relevant to your specific market. This type of link is more difficult to obtain because it may require the authorization of a webmaster. This may be a link to the website of one of your business partners or your supplier.

How to find quality links?

What is a quality link? If I summarize, for a link to be considered quality in the eyes of Google, it must be positioned in the thematic content of an authoritative site, of more than 500 words, in an environment that seems natural. , on a varied anchoring and in do-follow.

What factors increase the value of a link?

A certain durability increases the quality of a link. The authority of the referring site: if known and frequently visited sites point to your site, these are backlinks that generate quality links.

What is a link anchor?

The anchor of the link is the text contained in a hypertext link on which the visitor of a website can click to directly access other content. The hypertext link present in the anchor can refer to another section of the same page, another page of the same site or a page of another site.

How to put an anchor on WordPress?

in the “Block” column of the editor, on the right of the screen, click on “Advanced”. Then, in the “HTML Anchor” field, choose the name you want to give to your anchor. This is its identifier. Choose a simple and short name, like “creer-des-ancres”, for example.

What is the right rate of exact anchors to position yourself 1st on a keyword?

Most SEOs recommend using exact match anchor text tactfully and sparingly, usually between 1% and 5% of the total.

What is website authority?

In general, the authority of a website is understood as a combination of different measures that distinguish this website from other websites, with the aim of measuring the quality of an incoming link (backlink).

What is DA Issuer Domain Authority and how can it be improved?

Domain Authority (DA) is a metric that indicates the quality of your website. The higher this metric, the more likely you are to rank higher in search engine results pages (SERPs) and get organic traffic.

What is a good Authority score?

How do I know if a score is good or not? In general, the higher a domain's Authority Score, the more trustworthy it is. It is based on a scale of 1 to 100. The closer the authority score is to 100, the better.

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