What are the criteria requested by Google for natural referencing?

Site-related criteria
- Unique and interesting content.
- There is a contact page.
- Level of trust (TrustRank): the number of links pointing to the site from trusted sites.
- Site architecture.
- Site update frequency.
- Total number of pages.
- Sitemap.
- Non-activity of the site.
How to succeed in natural referencing?

Key points for an effective natural referencing There is also a content which must be optimized in a natural way, it must revolve around the theme of your site or more precisely in keywords. In addition, it is also necessary to optimize the technical side or the “on site” side.
What is meant by natural referencing?

Natural Referrals, or SEO (Search Engine Optimization), brings together all the methods and techniques that aim to place the pages of your website in the natural results of search engines (mainly Google, but also Bing, Yahoo and partners) .
What terms define the natural reference? The meaning of natural referencing Natural referencing is the art of positioning yourself well in Google, in other words “how to make yourself visible on the web to your target”. In English, we speak of SEO for Search Engine Optimization. 2 terms are used interchangeably.
What promotes natural referencing?
To optimize the site in natural reference, it must be made the most readable and the most appreciable for the ranking algorithm of the search engine. It is therefore important to understand how they work. Find out how Google detects and ranks websites.
What are the 3 pillars of natural referencing?
Use the three pillars of SEO (technical features, engaging content strategy, and off-page elements) to strengthen your company's approach to visibility, relevance, and visibility when connecting with search engine users.
What is most important for SEO?

Content quality: Good quality content is now essential for your SEO. Indeed, if your article is appreciated by Internet users, this means for Google that your content is worthy of interest and will therefore be considered as a guarantee of authority and trust.
What are the most important elements for Google to reference a website?

The main positioning factor in Google Original content: offering unique and original content on the web. Domain Authority: Domain authority acquired over time. Anchor link: text element located in the link tag. Relevance refers to the domain.
What are the important elements for Google on a website? As we know, the main thing is based on two criteria: the size of the content of the page (Internet users or search engines must have food), and the level of content duplication (i.e. what a page brings new information, compared to the others).
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